Naperville Business Lawyer Discusses Legendary Rocker’s Trademark Bid

When you develop a logo, image, or slogan that becomes closely associated with your brand, it is usually a wise move to seek trademark protection to ensure that no other company can appropriate your creation without your consent. On occasion, however, an individual or entity will pursue a trademark over an image, word, or phrase […]

Protecting Your Trademark From Dilution

Brand development and recognition are crucial components of any successful business. For many business owners, building a recognizable brand involves creating visually appealing logos, insignias, or other images that current and prospective customers can associate with you and your products. These images can legally be linked to your brand by securing trademark protections afforded by […]