Naperville Business Lawyer Discusses the Importance of Knowing Your Customers

When you develop a new product or service, you do so with the intent of providing higher quality, increased value, or both to your existing customers as well as to draw in new customers. To do so effectively, it is important to understand what your target audience wants and needs. Sometimes, however, a new product […]

Naperville Business Lawyer on Restaurant’s Plans to Find New Location

In the world of real estate, there is an often repeated mantra that the three most important elements of a property are its “location, location, and location.” Obviously meant to be hyperbole, the maxim emphasizes the critical importance of location on the value of a property and how quickly it may sell. As an experienced […]