Protecting Your Trademark From Dilution

Brand development and recognition are crucial components of any successful business. For many business owners, building a recognizable brand involves creating visually appealing logos, insignias, or other images that current and prospective customers can associate with you and your products. These images can legally be linked to your brand by securing trademark protections afforded by […]

Naperville Business Attorney Discusses Trademarks and Copyright Protection

When you think about the type of security your business needs, your first thoughts may turn to installing surveillance cameras or an identification card entry system. Of course, these kinds of physical measures can help you protect your company, particularly if you own a retail outlet or run an office that works with sensitive information. […]

Developing and Protecting Your Company’s Visual Identity

When you build a business from the ground up, you probably have no illusions about becoming an international icon in your industry. That would be nice, but, more than likely, you went into it with idea of serving your community or region, while providing a comfortable lifestyle for yourself and for your family. However, just […]

Intellectual Property Theft Affects U.S. Economy, Causes Billions in Lost Revenue

When you own a business that produces any type of consumer goods, it can be relatively easy to study the market and determine that your product is unlike any others. By establishing your brand and emphasizing what sets your product apart from competitors, you can begin to take steps toward financial success. I am commonly […]

Starbuck Loses Trademark Lawsuit

In a legal case of David and Goliath, a small NH coffee shop has prevailed over a trademark infringement lawsuit filed against them by corporate giant Starbucks. Jim and Annie Clark own and operate the Black Bear Micro Roastery, located in Tuftonboro, NH. One of the coffee blends offered to their customers is called “Charbucks.” […]