Naperville Business Attorney on the Role of Personal Values in Business Decisions

values, Naperville business attorneyWhen you own and operate a business, you are faced with many decisions on a daily basis. Some of them may be relatively minor in the overall big picture—such as what font to use in your print advertising—while others will have a significant impact on the direction of your company and your career.

As business law attorney, I realize that the decisions you make in running your business must account for a large number of factors, including the current state of the market and your chosen industry, trends in consumer spending, and your company’s public perception. It is also extremely important for you to make business decisions that are in line with your personal morals and values. Such was the case a for a former college football broadcaster who recently tendered his resignation.

Personal Reasons for Leaving

This past April, the sports behemoth ESPN announced that it was cutting ties with more than 100 on-air personalities and support staff. Around the same time, one color commentator—a former professional football player named Ed Cunningham—called the company and informed the company that he would not be returning for the 2017 season. Cunningham cited wanting more family time with his young children and his workload as a television and film producer as his reasons for leaving. A few weeks later, he revealed a third reason—and it was a “big one.”

Cunningham told the New York Times because he stepped away from his broadcaster role because he felt that he could no longer profit from such a dangerous sport. In recent years, the sports world has been rocked by the suicide deaths of many former National Football League (NFL) players who were later shown to have suffered from chronic traumatic encephalopathy (CTE). Several of the deceased players were Cunningham’s former teammates and opponents. “To me,” he said, “it’s unacceptable.

Football has been a part of the former broadcaster’s life for decades, and he is not turning against the sport completely. He believes that the future of the game depends on refocusing efforts on improving player safety on the field, particularly at the youth and college levels. Brain injuries have been grabbing headlines, but Cunningham points the other dangers of the sport that are simply accepted as part of the game. “We come back from the break,” he said, “and that guy with the broken leg is gone, and it’s just third-and-8.” Until the sport addresses safety concerns directly and concretely, Cunningham said he “can no longer be in that cheerleader’s spot.”

Get the Guidance You Need

The example of Ed Cunningham is certainly one that is fairly extreme, but it demonstrates the importance of being personally invested in the direction of your professional life. If your business is headed in a direction that is opposed to your personal morals and values, there are some steps you can take to address the problem. Contact an experienced Naperville business law attorney to discuss your concerns today. Call 630-756-1160 to schedule an appointment at The Gierach Law Firm.



The New York Times

New York Post