Naperville Business Attorney on Burger King Sending Customers to McDonald’s

When you own a business, one of your primary goals is to draw customers or clients to your company instead of allowing them to go to your competitors. In fact, beating your competitors is a basic tenet of a free market system. I have been practicing business law for more than 30 years, and in […]

Naperville Business Lawyer Discusses Fast Food Chain’s Creative Marketing

If you own or operate a business in a competitive industry, you need a way to show prospective customers that you are different from your competitors. Thus, creative marketing can play a major part in generating business. As with most elements of running a business, attempts at creative marketing do not always go as planned, […]